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The Ph.D. program in marketing is a four-year, full-time program
that trains students to be successful marketing scholars and educators.
The program takes a rigorous, flexible, multidisciplinary approach
to help students acquire the necessary knowledge and skills for
productive careers at research-oriented academic institutions. The
program encourages students to cultivate their own research interests
and expertise through a combination of relevant courses, collaborative
work with involved faculty, and independent research in the form
of a dissertation. The program also emphasizes the link between
the creation of knowledge and its dissemination through effective
pedagogy by allowing students to gain valuable teaching experience
in the classroom.
The program admits students with excellent academic backgrounds,
competitive GMAT scores and strong verbal and written communication
skills. Applicants must have an undergraduate degree prior to entering
the program. For details regarding admission requirements, financial
support and the admission process, please visit http://web.gc.cuny.edu/business/ProspectiveStudents.html
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